Social media provides a previously unseen opportunity for entrepreneurs to connect with their target customers, build relationships with them and create more income. In this article, we'll look at ways you can improve your relationship with your prospects through social media:
1. Use RSS Feeds
Add RSS feeds to your site so as to allow your readers to subscribe to your feed to receive updates whenever you update with site or your blog.
2. Create a business blog
Create a blog where you can post about the latest events in your business and offer free tips to your readers. Readers instinctively trust blogs, as they are often believed to be a place where no opinion is held back. By having a blog, you can instantly build trust with your target customers.
3. Allow users to post comments
If you have a blog, allow your users to post comments on your blog to encourage interactivity. You could moderate comments to ensure no spam comes through.
4. Add your site to social bookmarking sites
Add your sites to as many social bookmarking sites as possible to increase the chances of your site being reached by someone.
5. Create a forum
A forum is the ultimate place of interactivity on the web! People visit forums everyday to discuss about their favorite topics. Having a forum creates a sense of community. This might not be applicable for some niches, where there are a few dominant forums, but it might be suitable for smaller niches if you are just starting out.