Your mind is a powerful tool when it comes to growing a business, for this reason you have to use it in the right way. As you know, there are two points of views:
How to think in the right way? Let's face it with 5 questions.
1. In any situation can you instantly know how you feel about it?
2. When you are criticized can you immediately defend your opinion?
3. It is easy for you to see the mistakes in the thinking of others?
4. Are you effective at convincing other people when your point of view is right?
5. In decision making, can you see the obvious choices and choose the best ones?
If your answer to any of these questions is Yes, chances are that you can improve the way you think, the way you approach situations.
The most difficult thing in thinking is escaping from your point of view. When you are convinced that you are completely right, you protect and defend your position because you do not see your point of view could be wrong.
It is easy to criticize, see the mistakes of others and try to convince them that they are wrong and you are right. But what happens when someone criticizes you and tries to change your point of view?
What I want you to understand is that you have to be flexible, listen to people and evaluate other people's opinions. You are never 100% right because there is always a better way to do things and approach situations. If you are completely focused on your point of view you are not looking for a better point of view.
Probably, you spend a lot of energy and time defending your point of view, the key is escaping from this way and testing another way, the faster you can do this the faster you can improve and grow your business. If you look there you can see what is there, but the decision to look there can take years.
The easiest and fastest way to grow and expand your business is testing new methods and strategies. If you think that the methods you are currently using are the most powerful, your business is not going to grow fast.
You have to look for new ways to do things and test them against those you are using. This is the only way you have to know which methods work better, then you can add value to your business. You have to see two positions, to go from where you are to where you want to be.
In any situation you are facing, with customers, with JV partners, with making a decision, brainstorming with others, etc, you have to be able to stop and think if you should continue keeping your point of view or if you should change it and look for a better one. Listen to other people because they can have good ideas and a better view of the situation that can help you to achieve the best result.
List all the different options you can use, then start to try one at a time. When one works better than what you are actually using, you capture it. If it is less effective you go back to what you have been doing and try a new one until you find something superior.
Everyone can innovate, it is all about coming up with new ideas and applying them. Every great discovery or achievement in any field is always possible by someone looking for better, more effective and valuable ways to do things.
To fulfill your business you have to be a better thinker and develop powerful and effective strategies and methods. You have to understand that you are never 100% right, if you operate keeping this concept in mind you'll achieve better results, not only in business even in your life.
By testing you optimize your business. For example, instead of running only 1 ad you can run 2 and rotate them. In this way you know which ad produces the best result and you have not spent any extra time or effort.
From this point forward you have to ask yourself: How many approaches can I use? One approach will always out produce another by little or by alot. Find those approaches.
It is a stair stepping process, you have to open your mind to other ideas and try and test lots of them. When you do this you can see other opportunities. There are many points of views, there is always a better way if you are willing to look for it.